Cellular mobile phone service in Portugal

Some values to consider:

Quarterly data
Penetration rate (number of subscribers / estimated value for Portuguese population)
2003 (4th quarter) - 95,5
2008 (2nd quarter) - 134,9


Yearly data
Number of calls (outgoing) - 2003 (5.809.558) 2008 (7.035.021)
SMS - 2003 (2.296.159) 2008 (18.554.867)


There was a significant raise in the penetration rate between 2003 and 2008. However, when we analyse how people use mobile phones, we can see that the major raise was on messages (SMS) and not in calls.
These figures interpretation lead us to consider mobile phones young users increase, and the SMS low cost (in some plans they are free). In a an online national survey on media uses by pre-teens and teenagers in Portugal (integrated on the E-Generation project ) the results show that SMS is the main service that they use.


The complete information is available at http://www.anacom.pt/streaming/stm_2trimestre2008.html?contentId=628879&field=ATTACHED_FILE#1%20assinantes_subscribers.Print_Area